About AskReplicas
AskReplicas first, build second.
February 2026
What AskReplicas is
A human behavior simulation platform. You create AI-generated populations grounded in real demographics and behavioral research, then run surveys, interviews, and expert panels against them. Thousands of responses in minutes. Every major LLM runs in parallel so you get genuine disagreement, not synthetic consensus. Brand Intelligence finds the real voices already talking about you online, turns them into replicas, and simulates how they would react to your next move.
What we aim to do
Make every resource go where users actually want it. No more wishing, no more guessing. Test the reaction before you commit to the action.
Where and why it started
I've been trying to understand how people think since 2017, when I built a sentiment analysis tool as an undergrad in Nepal. Not as a career move. Just because I couldn't stop wondering whether you could predict how people would react to things before they happened.
That question never went away. For years, businesses have been guessing. Spending months building products nobody wanted, running campaigns that missed entirely, making decisions on gut feeling because real feedback always came too late or cost too much to get. The tools existed, surveys, focus groups, panels, but they all had the same bottleneck: finding and recruiting the right people. That alone took weeks and thousands of dollars. Most teams just skipped it.
I kept coming back to the same idea. What if you didn't need to find the people? What if you could build them?
AskReplicas is where it all landed. AI personas with real demographics, preferences, and expertise that you can run studies against in minutes instead of months. Not to replace human insight, but to make sure you're not flying blind while you wait for it.
Tech isn't something I do for work. It's just how I'm wired. I'll be on vacation, building something, and genuinely having the best time. That's never changed.